Royal is obviously focused on new cruisers and the money they’ll bring, hoping they’ll become the new loyal to royal group. When that group tires of the increased pricing, they’ll repeat the process.
Many upper tier cruisers always sail in pricey suites, but far too many don’t. Between all of the freebies they receive and the lower fares, Royal might be willing to sacrifice them in order to gain new money. Maybe they hope the upper tiers will fill the ships during off seasons.
For cruisers like me, 3 or 4 a year, the price increase we’ll absorb like everything else. We’re the in between customer. Not an upper tier, not a new cruiser with children. We don’t always sail with Royal. We choose on itinerary and date first, loyalty last. It seems that everything related to travel is sky high. Airfare, hotels, cruise lines, resorts.
it will be be really interesting to see how this plays out.