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Surprise! Royal Caribbean Cruises just changed its name, without telling anyone


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The name of the cruise line Royal Caribbean International is unchanged, just the holding has been renamed from Royal Caribbean Cruise Line to Royal Caribbean Group. C&A and logo gear refers to RCI, all unchanged.

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Look at this old lapel pin I found on my “cruise stuff box”. It is about the size between a nickel and a a dime. I believe it was given to us at least 10 years ago. Maybe I’ll be right in style if I decide to wear it

m
 

D9AD5D6E-F570-4511-9C73-A771B967C86E.jpeg

Edited by cruisegirl1
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One way to destroy the C&A program and make everyone start fresh. (joke font)


“And with a new name comes an exciting new loyalty program that will replace the antiquated Crown & Anchor program”.

Before anyone asks - that is not a real quote.
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Hello,

 

Has it changed its name or is it a new company?

 

On 15th June RCCL issued some, what I would understand as 'bonds', that would be  guaranteed by a newly formed, direct wholly owned subsidiary of the Company that will own all the equity interests in the Company's subsidiaries that own seven of the Company's vessels.

 

Or it could be both?

 

Regards,

 

Cublet

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3 hours ago, Ashland said:

So we can still refer to it as RCI not RCG :classic_dry:

RCI is and will remain the name of the cruise line itself.   RCCL, the mother company, is being replaced by RCG.  RCG operates RCI, Celebrity, Azamara, SilverSea, etc.

 

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4 hours ago, cruisegirl1 said:

Look at this old lapel pin I found on my “cruise stuff box”. It is about the size between a nickel and a a dime. I believe it was given to us at least 10 years ago. Maybe I’ll be right in style if I decide to wear it

m
 

D9AD5D6E-F570-4511-9C73-A771B967C86E.jpeg

Also same Anchor from 32+ yrs ago...

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36 minutes ago, SMMRLUVN said:

they are building a $300 million headquarters in Miami???????

 

obviously not hurting.

 

***retreats back to Club Tropicana, Drinks Are Free mindset*** 😂😂


Fun and sunshine, there’s enough for everyone. 

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34 minutes ago, stevea36 said:

RCI is and will remain the name of the cruise line itself.   RCCL, the mother company, is being replaced by RCG.  RCG operates RCI, Celebrity, Azamara, SilverSea, etc.

 

Yep...knew that and why I've always referred to it online as RCI....some poster's have used RCCL...I knew that wasn't right....but no reason to correct them.

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47 minutes ago, SMMRLUVN said:

they are building a $300 million headquarters in Miami???????

 

obviously not hurting.

 

***retreats back to Club Tropicana, Drinks Are Free mindset*** 😂😂

Some of the reps I've talked to recently are very happy working from home...too bad for them.

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58 minutes ago, SMMRLUVN said:

they are building a $300 million headquarters in Miami???????

 

obviously not hurting.

 

***retreats back to Club Tropicana, Drinks Are Free mindset*** 😂😂

 

It's actually on hold now

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24 minutes ago, Ashland said:

Yep...knew that and why I've always referred to it online as RCI....some poster's have used RCCL...I knew that wasn't right....but no reason to correct them.

 

Well, up until this announcement, RCCL was fine😉

Royal Caribbean Cruises Ltd was the holding company for the entire group

 

And it was the old name until they bought Celebrity in the late 90's I think

That's when the recent RCCL became the holding company and RCI became the cruise line

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2 minutes ago, John&LaLa said:

 

Well, up until this announcement, RCCL was fine😉

Royal Caribbean Cruises Ltd was the holding company for the entire group

 

And it was the old name until they bought Celebrity in the late 90's I think

That's when the recent RCCL became the holding company and RCI became the cruise line

You can call it anything you want to...😉

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6 hours ago, cublet said:

Has it changed its name or is it a new company?

Yes and no. While the marketing guys came up with this new naming scheme, as of yesterday, at the SEC, where official names count, they are still referred to as RCCL.

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