P&O Pricing Structures.

[ParCan]

Hi All.

 

With Christopher Edgington on the forum next week and all the moans and negative comments about P&O's Pricing structures.

 

How would YOU like to see P&O pricing structures work ?

 

Please remember that your suggestions need to be viable and allow P&O to offer discounts and other incentives to sell their cabins as well as cater for those who wish to book early, late and have a choice of cabin and dining times etc.

[ParCan]

I'd like to suggest:

 

Full price fair with a 1 time (you cant transfer the discount if you change the booking) tiered % discount for booking more than a year in advance.

Say 5% on the full price.

Then say 2.5 % for booking 9 - 12 months in advance

Some sort of peninsular discount applied also (maybe just the deposit ?)

This fair would be stable but not a fixed price.

 

Other Sale and similar incentives offered as P&O see fit. (OBC, Free Parking, Free Coaches etc.)

These benefits could be used to offset the Full Price fair against the Saver Fair.

 

A Saver Fair with choice of cabin grade only. No choice on Dining Time or any other benefits. Pay up the full price in advance and go.

This would not be offered full time or on all cruises.

There would be no additional Incentives attached to this fair. (OBC etc.)

This would be used to sell the unsold capacity on the ships and would generally not be available early in the sale of the cruise.

Maybe offer a Peninsular discount or incentive on the saver fairs.

Edited January 5, 2014 by ParCan

[west2000]

Only about 3 years ago if you booked early, as well as small amounts of onboard credit there were reasonable discounts on 3rd and 4th passenger travelling in a stateroom. For the last 2 years the lead in brochure prices have been significantly higher than the competition and the 3rd and 4th passengers rate has also been extremely high. This is a big deal for families and before people comment on gratuities we always pre pay, in 2013 a Fjords cruise in the school summer holidays cost £1500 less for a like for like balcony stateroom with RCI after gratuities had been added. We watched the price of this climb until about 12 weeks before then it came down to about what we paid no major discount. I can't speak for others but as a family that have to book very early in order to arrange respite care for parents until there is something similar on offer from P&O again much as we love the brand we will book with whoever has the best early booking deal.

[kevinyork]

I'd like to suggest:

 

Full price fair with a 1 time (you cant transfer the discount if you change the booking) tiered % discount for booking more than a year in advance.

Say 5% on the full price.

Then say 2.5 % for booking 9 - 12 months in advance

Some sort of peninsular discount applied also (maybe just the deposit ?)

This fair would be stable but not a fixed price.

 

Other Sale and similar incentives offered as P&O see fit. (OBC, Free Parking, Free Coaches etc.)

These benefits could be used to offset the Full Price fair against the Saver Fair.

 

A Saver Fair with choice of cabin grade only. No choice on Dining Time or any other benefits. Pay up the full price in advance and go.

This would not be offered full time or on all cruises.

There would be no additional Incentives attached to this fair. (OBC etc.)

This would be used to sell the unsold capacity on the ships and would generally not be available early in the sale of the cruise.

Maybe offer a Peninsular discount or incentive on the saver fairs.

 

Wow thats a complicated price structure and I may be tired but cannot get my head round it. You should work for P&O! How about a standard fare? It changes according to demand. May go up, may go down. Simple ( and exactly what the US cruise lines use and which work perfectly for their market, all 313 million of them ).

Edited January 5, 2014 by kevinyork

[Thejuggler]

Go back to three years ago.

 

You pay the price you are happy paying. No stupid marketing gimmicks and price promises which are nothing of the sort.

 

8-12 weeks from sailing offer a GTY fare. It seems to work with Celebrity.

[kevinyork]

Go back to three years ago.

 

You pay the price you are happy paying. No stupid marketing gimmicks and price promises which are nothing of the sort.

 

8-12 weeks from sailing offer a GTY fare. It seems to work with Celebrity.

 

It does. Sensible.

[Thejuggler]

And don't restrict GTY to just couples.