The guy on the sign is Tony Tarracino (Google him, quite the character); was Key West Mayor for two years, passed away in 2008. I am a few years older than you Sid (still in 50's) but had a beer with him and his wife (way younger than him and his young son was there also) in that bar one weekday late morning in 1990 (yes 1990). Tony still owned the bar back then. Jimmy Buffet played there in the 70's; also he wrote a song about the place.