This type of room design is definitely attractive to millennials who would not otherwise be interested in cruising, a demographic many cruise lines would love to attract. I am currently planning my first ever cruise with Virgin. The style of other lines feels dated. The only other line I would consider at this point is Celebrity.
Among my peers, cruising is far from an appealing idea for many and the pandemic made that sentiment even stronger as far as I can tell.
So whether or not aiming for my demographic will translate into enough new cruise customers is debateable - it would be an uphill battle to convince most of my friends to go on a cruise. Hence I’m planning my first voyage solo.
