IMO, Celebrity is VERY expensive for a premium line, there are some true luxury lines that pricing is comparable (better in some cases) than Celebrity offers. They seem to have applied the same level of pricing fom the new ships, Beyond, Apex, Edge, to all of the others. Just as an example. We just a few weeks ago did a 14 night TA, Rome to Miami, EV (which was fantastic) $14k. Now we are in the process of looking for a 10 day Med in May 2023. In an attempt to do an apples/apples comparison, we have narrowed it down to two with very similiar itineraries. Here is the cost for two of us; Celebrity Infinity, Celebrity Suite, $24,335 (WTH)! Oceania, Riviera, PH1 suite, $11,998. I know Celebrity includes tips, drinks (we do not drink alcohol) and wifi, also $800 OBC. With Oceania we'd choose the 3 shore exs and pay for any add'l up-charges, though all of their specialty dining is included. But there is no way on earth we will spend an additional $12k for any additional on-boad spending w/Oceania. Have been contemplating Oceania for quite a while and Celebrity's pricing for a very similiar itin. w/same total nights, made the decision a no brainer.