Amadeus to Offer River Cruises for Millennials

[Host Jazzbeau]

New article on Cruise Critic:

Amadeus to Offer River Cruises for Millennials

https://www.cruisecritic.com/news/news.cfm?ID=8354

 

Note: Amadeus is not to be confused with AmaWaterways

[ewizabeff]

According to a statement from Amadeus, a celebrity influencer will be onboard each millennial-focused cruise to serve as host while documenting the experience for his or her social media followers.

He or she will also organize a special program for passengers, focusing on topics like healthy living, fitness and nutrition.

The line says it has a list of influencers in place but will not release their names until they begin promoting the sailings. Promotion is expected to start on social media this spring, during a preview cruise, which is being held so the influencers can generate buzz. The line has not yet revealed which ships will be millennial-focused.

 

 

This millennial says "ugh."

[Roz]

With U by Uniworld and now Amadeus offering river cruises to younger travelers, it looks like they think there's an untapped market. The Millennials I work with are struggling to pay off student loans and save for a house. Time will tell if this move by river cruise companies will pay off.

 

Roz