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Princess has a new slogan


caribill
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I am loving this new ad perspective.  It started with a comparison to theme parks, and one in particular run by a mouse, and now there is an ad comparing the cruise experience to Las Vegas/Foxwoods.  The overall theme is that whatever you want to get out of a vacation, you can get it on Princess.  I think that the ad agency did a brilliant job here.  (One can debate the overall accuracy of the message, but hey, that's advertising.)

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4 hours ago, CineGraphic said:

 

Just like herpes

I was thinking unexpected pregnancy.

 

But, yours is way better!

 

I think their slogan was "The gift that keeps on giving"

 

But, I may be confusing that with something else.

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2 hours ago, JimmyVWine said:

  The overall theme is that whatever you want to get out of a vacation, you can get it on Princess.  

 

The cabin stewards do not always do the turndown service.  Handy if you do not want to be turned down.

 

Regards John

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7 hours ago, CineGraphic said:

 

You can lose weight

 

I once lost 5 pounds on a 15 day cruise. Did a lot of walking and no "pigging out". (Also didn't have a beverage package...)

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